AJ Bell adds US stocks to mobile investing app Dodl

1 year ago 79

AJ Bell has enhanced its commission-free mobile app Dodl with the launch of US share dealing, allowing customers to create more diverse portfolios, while ensuring the same simplicity and access to investing.

Dodl was launched in April and offers users an annual charge of 0.15 percent and no commission for buying and selling financial instruments or assets, with a £1 per month minimum per account.

Customers are able to choose between opening an individual savings account (ISA), a lifetime ISA, and a pension and general investment account.

The initial offering included a range of popular shares in UK listed companies, but the trading platform was always meant to add US stocks in the near term. That time has arrived.

Commission-free US stock trading on Dodl

With Dodl, customers pay no trading fee for buying and selling shares, and will only pay for FX on overseas shares.

AJ Bell added US stocks on Dodl to address customer feedback and the mobile app now features big US names, such as Apple, Tesla, Coca Cola, Disney, Nvidia and Visa.

Emma Keywood, senior marketing and product manager for Dodl, said: “We want to show that investing needn’t be scary and we won’t cease in our aim of making sure that opening an investment account is as easy as possible. Since we launched Dodl by AJ Bell back in April of this year, it has delivered a commission-free and easy-to-use mobile app to customers, which is particularly attractive to cash savers that want to start investing with a competitively priced and easy to use app.

“We are constantly speaking to our customers to find out what they want from a mobile investing app, and they told us that their priorities were US share dealing and the ability to transfer in from other providers, so that is what we’ve delivered. We’re really excited about continuing that development into the future, with lots more to come as we grow and develop Dodl.”

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